We didn't pivot to AI because it was trendy. We embraced it because after two decades in the trenches, we finally found a tool worthy of the strategies we've always wanted to execute.
A career built at the biggest names in advertising — Pacific Bell, AT&T, YP (Yellow Pages), and Thryv. Nearly two decades on the front lines of local advertising, watching the industry transform from phone books to digital to AI. Sold and managed thousands of campaigns for small businesses across the country.
Based in Wisconsin with deep roots in the Reno/Lake Tahoe market — bringing both Midwest work ethic and Western market knowledge to every client we serve.
Spent a career climbing through Pacific Bell, AT&T, YP, and Thryv — watching the same companies rebrand as the industry shifted beneath them. Through every change, one thing stayed constant: small businesses need someone who actually understands advertising, not just algorithms.
Based in the Sacramento area with a deep knowledge of the California and Western US market — and the same drive to build things right that he's had since day one.
Started our careers in advertising with Pacific Bell and AT&T — back when the phone company owned the directory and the directory owned local advertising. Learned how real businesses grow from the ground up.
As the industry pivoted from print to digital, so did we. Built local advertising programs for thousands of small businesses across the country — managing the shift from yellow page listings to websites, SEO, and paid search.
YP became Thryv. We stayed, sold and managed thousands of digital campaigns — Google Ads, social media, reputation management, websites — for businesses in every vertical and every market. The companies changed names. Our clients stayed.
AI arrived and changed everything. Within weeks of using it seriously we knew: two people with the right tools could now outperform a 50-person agency. We left, founded YelloPost, and never looked back.
20+ active markets. Hundreds of campaigns. YelloScan live. AdaWebPro launched. YelloScan & AdaWebPro live. And a clear mission: the most advanced AI-first agency serving small and medium businesses — anywhere in America.
We believe the era of the bloated, slow, expensive agency is over. We believe that two people with the right AI can outperform a 50-person team. We believe small businesses deserve the same marketing firepower as Fortune 500 companies — and now, finally, they can have it. We use YelloPost AI not as a shortcut, but as a force multiplier. Every strategy we design still comes from 45 years of real-world experience at Pacific Bell, AT&T, YP, and Thryv. But every execution is supercharged by machine intelligence. This is what AI-first actually means. Not replacing humans — amplifying them.
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